Executive Summary
All too often the necessity for
visual media in technical documentation is devalued,
overlooked, and regarded as an "add-on" to
the potential success of a project. Nothing could be
farther from the truth.
At Spark Design Group it is our goal to change this
misperception.
With the advent of desktop computers, and an increase
in outsourcing, the whole of document production and
training has changed.
In some ways these changes have been positive. Software
development and technological advancements have increased
efficiency, allowing for smaller staff sizes and increased
work production. Conversely, quality has been compromised.
The ineffective use of visual mediums speaks clearly
to the knowledge and experience many who produce this
work lack. Spark intends to change our industry for
the better. We have built an extraordinary and reliable
base of knowledge, experience, and talent in a group
of full-time, permanent employees. We believe in sensible,
cost-effective solutions and in the longevity of our
relationships with our Clients. From such values we
are able to ensure an ongoing familiarity with our
Clients, their processes and our ability to meet their
needs. We have a vested interest in what we do - and
an invested knowledge in the successful merging of
visual media with technical documentation.
We are proud that Spark Design Group has taken the
game to a whole new level.
Sincerely,

Michael G. Lomb
President, CEO
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