2003: Spark Awarded Project by Rochester Institute of Technology

Spark Design Group wishes to announce that Rochester Institute of Technology's Executive EMBA Program has selected Spark Design Group as a Capstone Project recipient.

An Honor and a Privilege

Spark’s selection as Capstone Project recipient is a significant honor and privilege. In December of 2003, a small number of Rochester based companies were selected for MBA Capstone Projects, and an even smaller number were selected for EMBA (Executive MBA) Capstone projects. Of the thirty-two applications submitted only four were selected. Spark was one of them.

The R.I.T. Capstone Project

Each year R.I.T. carefully selects local companies to work with their MBA and EMBA candidates for the purpose of applying the newly learned business skills of the candidates, in a real world environment. The companies chosen to receive a Capstone Project benefit significantly from an intensive twenty (20) week program, in which an R.I.T. team, of three or four MBA/EMBA candidates, works on a business project / goal for the Company. A Capstone project could be likened to an MBA thesis project. The MBA / EMBA candidates also benefit, from the opportunity to work in a real-world situation where they can apply their business training and knowledge and see the results of their efforts. Spark expects this effort to conclude in May of 2004, and also expects to benefit from the effort by mid-late 2004.

The Challenge

Spark has tasked its EMBA Capstone team, dubbed KG2, to develop a comprehensive Marketing Strategy plan to bring Spark’s Technical Graphics and Documentation services, which include: Web, multimedia, 3D interactive Web / CD / training and instructional tools, and all types of high-end computer generated graphics, to a national market.

Spark Design Group’s President, Owner and Founder, Michael G. Lomb is a 1992 graduate of R.I.T.